SALMAN ALFARISY; M. SULHAN. Pengaruh Strategi Promosi, Kualitas Layanan, dan Optimalisasi Produk Terhadap Loyalitas Konsumen di E-Commerce Shopee. Jurnal Administrasi Bisnis Nusantara, [S. l.], v. 5, n. 1, p. 67–78, 2026. DOI: 10.56135/jabnus.v5i1.268. Disponível em: https://jurnal.stiabengkulu.ac.id/index.php/jabn/article/view/268. Acesso em: 13 feb. 2026.